Ghislaine Maxwell Hired Two Publicists In 2011. One Told Her to Fix Her Wikipedia Page.
Emails from Jeffrey Epstein's own mailbox show a two-country press operation running within thirty-six hours of the Daily Mail's March 2011 publication of his telephone logs: Hill & Knowlton's former chief executive reporting that American editors had no interest and telling her to have her Wikipedia page changed, a Mayfair reputation manager meeting him in New York and sending an agreed statement to the New York Post, and Epstein intervening twice, once to call her advisers morons and once to warn her that attacking "these girls" would bring more trouble.
View source documentTwo Continents, One Week
On the morning of 9 March 2011 the Daily Mail published the telephone message logs that Palm Beach police had taken from Jeffrey Epstein's Florida house, including a 2005 message asking whether "2.30 ok cuz she needs to stay in school" and others reading "She has females for Mr JE" and "I have a female for him" [1]. The New York Post put the same material on its front pages the same morning, under the headline "Schoolgirl confidential" [2]. Inside twenty-four hours, Ghislaine Maxwell's advisers on both sides of the Atlantic were at work, and the record of that work is in the documents the Justice Department released. At 10:52 p.m. on 9 March a London reputation manager named Ross Gow emailed Maxwell from the Mayfair offices of Acuity Reputation to report what he had done that night. "Thank you for your good-humoured patience with us and the legal team today, during what is, understandably, a testing time," he wrote. "To confirm: 1) I spoke to Dilenschneider in NYC at length tonight and shared strategy and role definition. 2) we sent agreed statement to Dan Mangan ay NYPost ... 3) we will release statement via Press Association and PR Newswire @11.00GMT tmrw and follow up with calls to those journalists who have written pieces" [3]. The release he promised ran the next morning, under the heading "Statement on Behalf of Ghislaine Maxwell," declaring the allegations "entirely false" and adding that "Ms Maxwell is now proceeding to take legal action against those newspapers" [4]. The unusual thing about this episode is not that a public figure hired publicists. It is that the files hold the plan and the product together: the instruction to call a New York publicist, the statement sent to a New York reporter, and the press release the plan produced, all dated within thirty-six hours of one another.
Epstein's own mailbox holds the whole apparatus. A publicist who ran the largest public relations firm in the United States, a Mayfair reputation manager who had worked for her family's newspaper empire, her brother, her lawyer, and Epstein himself, intervening twice in eleven days [5][11].
The Publicist In New York
Robert L. Dilenschneider is not a minor figure in this industry. He joined Hill & Knowlton in 1967 and was president and chief executive officer of Hill and Knowlton, Inc. from 1986 to 1991, then the largest public relations firm in the United States [6][7]. He described running communications for the Chilean fruit tampering crisis, the U.S. Steel and Marathon merger, the Kansas City Hyatt disaster and the Three Mile Island accident [8]. A 1990 New York Times profile found him "in shirt sleeves, cool as can be, like a general in the war room" [38]. He left Hill & Knowlton abruptly in September 1991 and formed his own firm, and he is a different man from Howard Rubenstein, the New York publicist Rudy Giuliani called "the dean of damage control" and who counted Epstein among his clients [15]. His message to Maxwell on 11 March 2011 reported that the British story had not landed in America. "Dear G Nothing in the US media, print, television, radio...someone is calling around trying to alert people here to stories in the UK and apparently the AP has carried something...editors have no interest at this point...look at your Wikipedia page and have someone over there change it...if they cannot we can do it but this is important as anyone wanting to write will use this as a source," Dilenschneider wrote. He closed by flagging unspecified "upcoming legal proceedings that might involve you" [5].
"look at your Wikipedia page and have someone over there change it...if they cannot we can do it but this is important as anyone wanting to write will use this as a source." Robert Dilenschneider to Ghislaine Maxwell, 11 March 2011 [5]
'You Have Hired Morons Again'
Maxwell forwarded his note to Epstein that evening with two words of framing: "See below re my wiki page" [5]. Epstein answered that evening, stamped 22:57:56 UTC by his mail server, 5:57 p.m. Eastern, and he did not reassure her. "you have hired morons again, you are making it worse rather than better," he wrote, quoting Dilenschneider's message in full beneath the line [9]. The same exchange survives a second time in the release, one dataset later, kept as her own copy of the thread; the copies agree in substance and differ in spelling [10]. Maxwell's reply carries an Outlook stamp of 11:56:29 PM with no timezone on it. Read as printed that is five hours and fifty-nine minutes after his, but she was in Britain that week, so the gap is a clock setting and not a fact. What it says is not ambiguous, and it turns away from the press entirely. "I need to think. I'm unpluging and going to sleep and I will take the next few days to think minus all the shit and people jacking up my anxiety level and crap. I don't give a f [expletive in original] what's written or not this w/e ...I do care about my life going forward and if I can carve out a way to live it," she wrote. "All else is on hold till monday" [10].
Epstein's Reply
View source documentHer Brother, The Newspaper Executive
The same thread shows who else was inside the conversation. Kevin Maxwell, the youngest son of Robert Maxwell and Ghislaine Maxwell's brother, who had been chairman and publisher of the New York Daily News before the collapse of the family's companies in 1991, gave his sister his reading of British press rules [12][13]. "My take: A) voluntary rules are meaningless in terms of arranging for a cessation of crap articles/stories etc; [B)] doesn't offer redress (financial or in terms of publicity). Law here definitely provides more protection and redress if individual(s) involved in approaches from newspapers are employees or have any form of contractual relationship with target. Let's talk," he wrote [11]. Ross Gow's message on the same chain reproduced the Press Complaints Commission Code for Editors clause by clause, including the prohibition on paying witnesses once proceedings are active and the bar on paying convicted criminals for their stories, and observed that "Editors can pay for people, stories and documents. They can even pay criminals if it is in the public interest" [11]. The email went to Maxwell with copies to Brian Basham, a Florida lawyer who appears repeatedly in the Epstein records, to Ian Maxwell, and to Gareth Thompson [14]. Four months later Gow was still forwarding her press coverage that undercut her accusers, sending a Daily Mail story about a case in which an Epstein accuser had alleged rape and dismissing it as a "prior case dismissed as prosecutors found her 'not credible'" [35].
The Family Weighs In On Press Rules
View source document18 March: Checking A Witness's Dates
A week after the story broke, Maxwell was still trying to find out what the press had, and she went to Epstein with a question about a household witness. "Call me if you are awake and if not when you wake - I have some additional questions relating to does the papers claim they have and are basing their reporting on that I have not awareness of nor have seen + I want to clear up some date issues that are hugely pertinent to me - when was Alfredo hired! He claims '04 in his deposition!! So can you confirm please," she wrote at 1:34 a.m. on 18 March 2011 [16]. The witness is identifiable from other files. Alfredo Rodriguez, the chauffeur, butler and house manager at Epstein's Palm Beach house, was interviewed by federal investigators and described himself as employed there from August or September 2004 [17], and a federal investigative file records his sworn account of working "approximately six months, from November 2004 through May of 2005" before being dismissed in March 2005 [18]. Maxwell was not testifying about anything. What the email documents is her asking the man at the centre of the story to help her check a witness's dates against what the papers had.
The 1:34 A.M. Question
View source document20 March: A Vanity Fair Piece And A Page In The Times
Two days later the conversation moved from the British press to the American magazines, and it is here that Dilenschneider's advice and Epstein's warning meet. Maxwell wrote to him at 8:37 p.m. on 20 March about a mutual friend: "Emma is a very dear friend of mine and has been asked by vanity fair to do a piece on Andrew - Her email address is below. She would appreciate any help from your lawyers/or to ensure that the piece is fair and balanced" [20]. Two minutes later, on a stamp of 8:39 PM, she added, to Dilenschneider and to Gow together: "I have also been asked to do a 1 page in NY times! Let's discuss" [19][20]. Dilenschneider answered from New York, stamped 21:00:25. "Dear G. We should discuss what this means...any more attention to this matter in any way in the USA is not going to be good [f]or your image. Bob" [20]. That closing phrase is printed "good or your image", the letter lost in the release's own text. Maxwell replied two minutes later, and her answer is the line that shows how the two continents were being run as one operation: "I realise this Bob - let's discuss tomorrow. I have a tactic in the Uk that will help US" [20]. The files do not say what the tactic was. Epstein then put four lines at the top of the chain and sent it to her. "you must be carefu[l],, right now there is nothing new,, If you attack these girls, it will bring more trouble, rather than alleviate it" [20]. That copy is stamped 1:14:14 a.m. on Monday 21 March. A second copy of the same message, in the same release, is stamped 9:14:14 p.m. on Sunday 20 March [21], four hours earlier, which is the gap between Eastern time and UTC that week; his server stamps a different message in this story at 22:57:56 +0000. So the line that reads like a nocturnal intervention was most likely written on a Sunday evening, and nothing here rests on the hour. Maxwell's answer to it, on the copy carrying the 9:14 p.m. stamp, came an hour and fifty-four minutes later: "I don't want to be behind the curve again" [21]. The subject line, "Emma askari," survives intact on at least four separate items in the release, including a redacted header page and a copy in a later dataset [23][22].
"you must be carefu[l],, right now there is nothing new,, If you attack these girls, it will bring more trouble, rather than alleviate it." Jeffrey Epstein to Ghislaine Maxwell, stamped 1:14 a.m. on 21 March in one copy of the chain and 9:14 p.m. on 20 March in another [20][21]
Two Copies, Four Hours Apart
View source documentWho The Named People Are
The subject line's "Emma" is unresolved in the documents, and the closest external evidence is circumstantial. Society coverage in Vanity Fair and elsewhere names an Emma Askari moving in the same circles, a journalist who has written for Vanity Fair Spain and worked in the London and New York social world that this magazine covered [24][25]. Nothing in the files says that she is the woman in the subject line, or what she was asked to write. What the release does show is a Vanity Fair Prince Andrew feature appearing in the magazine's August 2011 issue [26], several months after Maxwell asked for a publicist's lawyers to help keep such a piece "fair and balanced." That is a coincidence of dates, and nothing here makes it a connection.
May 2011: 'Your People Knew'
The same machinery is still running six weeks later, and this time Maxwell's annoyance is with her own advisers. On 3 May 2011 she forwarded Epstein a note from Gow about a Tatler article, in which Gow reported that he had already dealt with the writer: "I did speak with the author before publication, suggesting we had nothing to add other than our agreed statement, which he has at least replicated" [27]. Epstein replied twice in the same hour. "I wish you would have told me about this , as your people knew.." he wrote at 8:00 a.m. When she answered that she had declined an interview and had not known the piece was going ahead, he came back at 8:38 a.m. with "where are you? the pictures of you look good. don't fret" [27]. At 1:26 p.m. she wrote to him from Egypt: "In egypt... Fyi Vanity fair is doing a big piece on andrew - they have been hounding me to talk..." [27]. The next morning Epstein forwarded the whole thread, with seven image attachments, to Paul Tweed, the Belfast-based defamation lawyer whose own introduction to Epstein reads: "the defamation lawyer I have used in the UK" [28][29]. Three people managing one magazine story, in a year when no charge against any of them was pending. Maxwell's advisers threatened newspapers with legal action in March 2011. By 2017 she was in Manhattan federal court defending a lawsuit brought by one of Epstein's accusers over her own public denials [4][30].
Six Years Later, In Court
View source documentKey Figures
Epstein's longest-serving associate; convicted in December 2021 on five of six counts and sentenced to 20 years [32][31]
Convicted sex offender whose own mailbox, footer reading "It is the property of Jeffrey Epstein," carries this exchange; died in custody in August 2019 [20][37]
Former president and CEO of Hill & Knowlton, founder of The Dilenschneider Group, monitoring American editors for Maxwell in March 2011 [6]
Managing partner of Acuity Reputation Limited, 23 Berkeley Square, London; ran the British end and reported meeting Dilenschneider in New York [3][33][34]
Ghislaine Maxwell's brother, former chairman and publisher of the New York Daily News, advising on British press law inside the same thread [12]
Document Timeline
Ross Gow emails Maxwell to confirm he has briefed Dilenschneider in New York and sent an agreed statement to a New York Post reporter.
[3]PR Newswire carries Maxwell's statement that the allegations are "entirely false" and that she is proceeding to legal action against newspapers.
[4]Gow circulates the Press Complaints Commission code on paying witnesses and criminals; Kevin Maxwell replies that voluntary rules are "meaningless."
[11]Dilenschneider reports from New York that US editors have no interest, and tells Maxwell to have her Wikipedia page changed.
[5]Epstein, forwarded the exchange by Maxwell, writes: "you have hired morons again."
[9]Maxwell asks Epstein what the papers claim to hold and to confirm the hiring date the house manager gave in his deposition.
[16]Maxwell replies that she does not want to be "behind the curve again" and asks for answers before she shares her plan.
[21]What The Index Holds
Counts below are from the DOJ File Transparency Act index snapshot the viewer uses, which holds 1,411,986 documents. A count is a power-filter match, not a total of every page that mentions a name; Dilenschneider is the clearest example of the difference, and the second column is a full-text search of the same corpus [36].
Name | Index power-filter count | Files naming the person in full text |
|---|---|---|
Jeffrey Epstein | 839,420 | not counted here |
Ghislaine Maxwell | 12,343 | not counted here |
Paul Tweed | 313 | not counted here |
Ross Gow | 42 | at least 12 |
Kevin Maxwell | 88 | at least 3 |
Robert Dilenschneider | 1 | 16 in DOJ FTA plus 3 in House Oversight productions |
Emma Askari | 2 | not counted here |
What These Documents Do Not Establish
None of this is a record of a crime, and it should not be read as one. Reputation management is lawful work, and the people named here were not charged with anything arising from it. Dilenschneider is not accused of misconduct in these pages; he is a prominent publicist whose memos happen to be in a released mailbox. The gaps matter too. Whether Maxwell's Wikipedia page was in fact changed, by whom, and when, cannot be answered from these files, and Dilenschneider's sentence "if they cannot we can do it" is an offer whose outcome is unknown. Whether the New York Times page she was offered ever ran is not established. Neither is the "tactic in the Uk" she described on 20 March, or the plan she said on 21 March she would share for criticism. "Maz" and "Mu" in Gow's messages are not resolved by anything in the corpus, and the identity of "Emma" in the subject line is not established by the files themselves. Two technical caveats belong on the record. Times of day in this release are not on one clock, and the proof is inside these documents: Epstein's message is stamped 1:14:14 a.m. Monday 21 March in one copy and 9:14:14 p.m. Sunday 20 March in another, four hours apart, the gap between Eastern time and UTC that week; his server stamps a different message in this story 22:57:56 +0000; and one page wraps a quote header reading 6:03 PM around messages stamped 9:02 and 9:00 PM. So this article follows the order of the thread, not the arithmetic of its clocks. The release also loses two letters in the text it publishes, the "l" of "carefu[l]" and the "f" of "[f]or your image", and both losses sit outside every black box on the page. That page does redact: five black boxes cover every email address visible on it, Maxwell's own and Dilenschneider's among them. And the index counts one name for Dilenschneider because of how names were normalised during processing, which is why this article quotes documents rather than counts. About a third of this corpus, mostly one volume, has no searchable text at all, so a missing document is a limit of the tools rather than proof of absence.
Frequently Asked Questions
- Did Jeffrey Epstein have a public relations adviser?
- The files show two. Robert L. Dilenschneider, a former chief executive of Hill & Knowlton, reported to Ghislaine Maxwell on American media coverage in March 2011, and Epstein separately forwarded press threads to Paul Tweed, a UK defamation lawyer he called "the defamation lawyer I have used in the UK" [5][28].
- What did Epstein mean by "you have hired morons again"?
- Ghislaine Maxwell forwarded him a publicist's report on American media coverage of the Daily Mail's telephone-log story, and Epstein answered the same evening, stamped 22:57:56 UTC, which is 5:57 p.m. Eastern, on 11 March 2011: "you have hired morons again, you are making it worse rather than better," quoting the report underneath [9].
- What is the "attack these girls" email?
- A message Epstein sent Maxwell forwarding a thread about a Vanity Fair article on Prince Andrew: "you must be carefu[l],, right now there is nothing new,, If you attack these girls, it will bring more trouble, rather than alleviate it". One copy is stamped 1:14 a.m. on 21 March and another 9:14 p.m. on 20 March, so the hour belongs to the copy and not to the moment [20][21].
- Did Ghislaine Maxwell's lawyers threaten newspapers?
- Her statement, released through PR Newswire on 10 March 2011 the day after her advisers planned it, said the allegations were "entirely false," that letters to newspapers had been "simply ignored," and that she was "now proceeding to take legal action against those newspapers" [4].
- How many Epstein files mention Robert Dilenschneider?
- The index's power filter returns one record for his name, but a full-text search of the same corpus finds his name in 16 documents in the DOJ FTA release and three more in the House Oversight estate productions [5].
- Was Ross Gow a lawyer?
- The files show him signing as managing partner of Acuity Reputation Limited, a Mayfair reputation-management firm, and his 9 March 2011 email distinguishes his own meeting with Dilenschneider from work by "the legal team," which appears to mean other people [3].
- Are these emails evidence of a crime?
- No. They are correspondence about press coverage, and none of the conduct described in them was charged. Ghislaine Maxwell was convicted in December 2021 on five of six counts in a separate criminal case about child sex trafficking [31].
- Where can I read the original documents?
- Every page cited here is in the data viewer on this site, linked by its EFTA identifier, and each links to the Justice Department's own PDF of the document [20].